Finally, the official campaign photos for “Get Naked 2015” are here! The annual creative humanitarian initiative was founded by Shei Funmi Nomia-Yusuf to create and sustain awareness about the risks of the HIV/AIDS disease issues associated with Mental Health with a goal to eradicate Stigma surrounding these major public and social health issues.
For the first time since its inception, instead of going physically naked, participants were encouraged to strip their souls and bare their emotions. Since it’s inception in 2012, every edition of Get Nakedcampaign has a theme and tagline. Past editions had themes such as; Go “Bold” and “Bare”, “Be Brave” and “Protect Yourself! ”. This year’s edition is themed “#WECARE”, focusing on giving back to the community through outreach and by spreading messages of Love, Hope & Care as well as support for people living with HIV/AIDS or any mental health disorder.
The 2015 edition of Get Naked features selected media personalities and young innovators such as; Annie Idibia, Denrele Edun, Beverly Osu, YCEE, Sharon Ojong, Vina, Hauwa Mukan, Nkem Onwudiwe, Efa Iwara, Chris D Razor, Kaylah Oniwo, Faith History, CVON, Tipsy, Funmi Fagbemi and more.
Check out photos from the shoot below!
|Denrele Edun||Beverly Osu|
|EFA Music Artist||Hauwa Mukan|
|Kaylah Oniwo||Linda Dominguez|
|Sharon Ojong||Shei Funmi|
|Zed – Eye||Tebudiga|
The 2015 Get Naked campaign did not only lean towards fashion but also released its own official soundtracks featuring artists Owen Je, BigMa, Shayne & Q-Bittz.
Listen to the Get Naked 2015 official sound track below!
Owen – You (Get Naked 2015 Soundtrack)
BigMa, Shayne & Q-Bittz – Cry Out (Get Naked 2015 Soundtrack)
Photography: Sunmisola Olorunnisola
Creative Director: Ngozi Zed-Eye
Stylist: Papa Oyeyemi
The #GetNaked2015 Limited Edition Charity Clothing was designed/produced by BODUN NG
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