Creative Communications Specialist, Sharon Ojong has launched into the blogosphere with the first ever episode of her new vlog series ‘The SO Series’.
With The SO Series, she intends to cover business sense and style, the business of fashion, TV and digital content production, branding, image and wardrobe management, PR, Media relations, how anyone can get involved, build a brand or career in the fashion industry and more!
On the value her new series will be bringing on board, the fashion blogger had this to say:
Although brands are turning to a more hands-on approach in a bid to engage customers in today’s technology-driven world, ad campaigns will ultimately remain big business and brands will continue to step outside the norm to create fabulous images while retaining a consistent brand identity across all areas.
Creating these images for your brand isn’t just about joy and excitement, you will need to know the basics of shooting a commercial or ad campaign, how these images will catch the attention of your potential consumers, reach its market and communicate your brand story.
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