As part of recent pan-continental expansion, Nigeria’s leading recording and Entertainment Company Chocolate City has announced the commencement of operations in Kenya, one of the key markets for music and entertainment in Africa.
Chocolate City Vice President M.I made the announcement in Lagos today, saying the Kenya launch will happen in a matter of days – on May 31.
‘The official launch of Chocolate City Kenya Label -a part of the Chocolate City Group -will be coming up on the 31st of May 2013 in the prestigious Museum Hill in Nairobi, Kenya,’ M.I who is an iconic Nigerian rapper and one of the continent’s most successful entertainers, said.
‘Our aim is to create a platform for the growth and expansion of East African music and foster more mutually beneficial collaborations with other African sub-regions’, he adds.
The label has already signed Kenyan act Victoria Kimani who features M.I on her sophomore single Oya and the video for the song was released some few days back.
“Victoria Kimani is amazing, she's got a great vibe and ready to work,very hardworking and she's just good”, the label VP says of CC’s first Kenyan act.
The label’s Kenya launch will also see the official unveiling of a partnership between Chocolate City and Adrenalive – the organizers of The Mingle – which will feature the birth of new music festivals, concerts, and art culture in East Africa. The inaugural event from the series of concerts dubbed Boobaataa Festival will be in July.
Billed to perform at the event are M.I, Victoria Kimani who will be supported by some of the hottest talent in Kenya. Top Chocolate City executives will also be in attendance.
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