Last night, the music industry’s rich and famous gathered for a popularity contest at the third edition of Soundcity MVP Awards. A show talked about for months in advance, trust that there was a lot of hit and misses.
Away from the fact that celebrities stunned in all their glory with their outfits, it was a star-studded utter disorderliness of awkwardness and politics. If the winners are deserved, it’s even more of a triumph. Well, if you didn’t watch the festival because you were sleeping or doing something more productive (like sleeping), here’s what you missed.
THE SHOW STARTED FOUR HOURS LATE
Running an award, music concert or fashion show late seems to be the new norm in Nigeria (and let’s not even get started on how African time has eaten deep into our bones). How the show that was scheduled for 8 PM ran early into the next morning is quite appalling.
TO EVERYONE’S SURPRISE WANDE COAL’S SOMISO WON VIEWERS CHOICE
Many especially Nigerian Twitter wasn’t feeling the fact that Wande Coal won against Burna Boy’s Ye or Wizkid’s Soco. One user even highlighted that the producers did that just to avoid a dispute between Burna boy and Wizkid. But what do we know, Somiso was just as good as every other song in that category.
JANUARY’S WORST CONCERT RESCUED BY PATORANKING
Soundcity MVP was “kind” enough to start the show rather early, so it’s no surprise the ceremony’s performances received almost no audience energy in return. Teni’s call and respond rendition of her biggest hits was mocked afterward by Twitter users with one asking “Why is Teni performing like she’s teaching her fellow choirs the lyrics as per choirmaster?”
Soundcity worsened its reputation by rushing the first act performers due to time constraints (Kida Kudz didn’t even use up to a minute and he seemed a little-pissed off while exiting the stage as well). Also, Jidenna’s Particular jam came across as almost limp. Worst of all was extra painful audience reaction to Phyno’s performance cementing himself as the rapper guy at a house party who nobody wants to listen to.
Only Patoranking, Busiswa and Niniola justified their presence. Nominated for his ‘Heal D World’ video, a video that spotlights love as a tool of change. Regardless of whether you like the song, it was a powerful message broadcast to an audience of thousands.
THE ABSENTEE WINNER’S LIST WAS ENDLESS
“Nigerian artists truly want our entertainment industry to develop they should accept awards with their hands and stop sending reps all the time, Y’all want to win “GRAMMYS” because it’s reputable, how do you think it got there? Certainly not by forming levels!'” was a Twitter user reaction to the fact that a lot of winners were not present.
What could have been the reason? Were they not informed about the event? Whatever was behind the reason, it added to the low energy that surrounded the air.
THE OTHER WINNERS WERE PREDICTABLE…
Elsewhere, the categories went as expected: Soco for best collaboration; Burna Boy YE’s for song of the year; DJ Neptune for African DJ of the year; AKA for best hip-hop, Teni The Entertainer for Best New Act. You could have put your money on them.
Photo Credit: OnoBello
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