Fierce Fashion, Frosty Prices! Grey Velvet Unveils BLU By Frankie & Co

BLU by Frankie & Co-OnoBello (16) BLU by Frankie & Co-OnoBello (17)

 

 

Nigeria’s leading fashion Retail chain, Grey Velvet launches ‘BLU by Frankie & Co’ – An affordable andequally fashionable addition under the in-house brand, Frankie & Co.

The pocket friendly pieces retail between N6,000 and N15,000 and below, without compromising on quality or style.

Throughout the month of June, the team carried out a #BuyNigerian social media campaign that sparked insightful conversations amongst the followers about the issues within the Nigerian fashion industry and these conversations, as well as the team’s assessment of the current economic crisis led to the creation of the label –

“We are Nigerians ourselves and we are constantly thinking of ways todobetterandbebetterforourcustomers.WearealwayspayingattentionandwearewellawareofoureconomicsituationandwehavealwaysfelttheresponsibilitytoprovidegreatqualityNigerianclothingtoNigerians.WiththecurrentsituationwefelttheneedtocreateaffordableclothingandBlu by Frankie & Co is our way of ensuring that regardless of the situation, our customers are able to shop without breaking the bank,” It stated.

Targeted atthefunlovingyoungergenerationofNigerianwomen,theBLUGirlisfun,fearlessandeffortlessly

cool!

“Sheisonherwaytobeingeverythingshe’severdreamtofandwejustwanthertolookgoodwhiledoingso!” says the brand.

Check out the lookbook below!

 

 

BLU by Frankie & Co-OnoBello (1) BLU by Frankie & Co-OnoBello (2)
BLU by Frankie & Co-OnoBello (3) BLU by Frankie & Co-OnoBello (4)
BLU by Frankie & Co-OnoBello (5) BLU by Frankie & Co-OnoBello (6)
BLU by Frankie & Co-OnoBello (7) BLU by Frankie & Co-OnoBello (8)
BLU by Frankie & Co-OnoBello (9) BLU by Frankie & Co-OnoBello (10)
BLU by Frankie & Co-OnoBello (11) BLU by Frankie & Co-OnoBello (12)
BLU by Frankie & Co-OnoBello (13) BLU by Frankie & Co-OnoBello (14)

BLU by Frankie & Co-OnoBello (15)

 

Shoot credits

 

Creative Direction & Styling: Adebayo Okelawal -@theorangenerd

Photography: Emmanuel Oyeleke – @emmanueloyeleke

MakeUp: Desmond Marcauley – @deydeysoso_

Hair Styling: Eze Fabulous – @fabulousking1

Model: Makida Moka  @themakidamoka

 

For enquiries visit the online store:www.greayvelvetstores.com|Order Line: +2348022900376|Instagram: @greyvelvetstores |Twitter: @@greyvelvetstores|Facebook: Greyvelvetfashionretail

 

Written by Olufunke Edidi  

 

 


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