Onwuchekwa has unveiled the lookbook to its SS20 collection inspired by a fictional yet true conversation between 3 people.
Titled Peculiar (Class Of Their Own), the lookbook contains stunning menswear pieces made from crepe, mesh, silk, chiffon and cotton in muted colours. The looks were also dazzled with Rose motives, black stones, sand beads.
The brand narrates the inspiration in simple dialogue between the characters! Read below.
Narrator: In a city where it is the norm to mind your neighbours business; lived Daniel and three other friends or so he thought.
“Eyinnaya, Hyacinth and Chukwudi meet up for drinks and Nwokobi. It is often said that excitement makes the tongue lighter. They begin to talk about Daniel, a familiar stranger.
Eyinnaya: Guys!!! did you see what Daniel wore to Benson’s store launch?
Chukwudi: (loud laughter) he looked like he was doing too much. (Hyacinth chips in)
Hyacinth: The clothes are nice, but there’s always an unusual detail somewhere.
Eyinnaya: Hyacinth hapu godu that thing.
Chukwudi:(laughs with mockery) I feel Hyacinth will join the Kindred soon.
(Hyacinth who is now a little uncomfortable but still unmoved says.)
Hyacinth: Guest all you want, but people are different. Daniel happens to be one of the few PECULIAR ones that are in a CLASS OF THEIR OWN.
Narrator: An advice for Hyacinth, you can’t be the arsonist and the fire fighter. And to Daniel Chin up, “we are always bad in someone’s story.
Photographer: Elizabeth Ajayi @vantagephotography
Set design: Elizabeth Ajayi @missovayioza
Model: Eronini Daniel @Eroninidaniel
Grooming: Chikezie Daniel @thechikeziedaniel
Stylist and Assistant: Johnpaul Abonyi @jp_micheals
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