Tag Archives: Campaign

Nigerian-Austrian Brand, Imaatu Releases Lookbook To Latest “TRAPPED” Collection

Few days after dropping its AD campaign photos, Imaatu has released the lookbook to its newest collection titled, “TRAPPED”. According to the Nigerian-Austrian fashion brand, TRAPPED is a funky collection of short silk dresses with asymmetrical collars and puffy sleeves. It features blouses made of adire fabrics and crepe de chine with volant-sleeves. “Not leaving…

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Nigerian-Austrian Label, Imaatu Unveils New Campaign Inspired By Social Distancing

Ahead of their Lookbook release, Nigerian/Austrian fashion brand Imaatu has dropped an AD Campaign for their forthcoming collection titled TRAPPED. “This campaign photo-shoot was inspired by the novel Covid-19 which brought about difficult times during social distancing, wearing face masks and gloves.” a statement from the brand reads. A major trend that’s notable in the soon-to-be-released…

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Everything You Need To Know About Polo Avenue’s New Streetwear Campaign

Polo Avenue once again becomes the driving force in connecting international brands to Africa but this time debuting its vast urban fashion offering. In five quick years, we’ve seen Italian brand, Palm Angels grow from the new kid on the fashion block to a global disrupter, demolishing the line of luxury and hype and creating…

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Stephanie Linus Seeks To Put Hygiene At The Center Of Nigerian Culture With Latest Campaign

As people and nations around the world grapple with the new reality of Coronavirus Disease (COVID-19), Stephanie Linus is inspiring a long-term and purposeful lifestyle change among Nigerians to stimulate personal and community hygiene as a tool for preventing person-to-person transmittable diseases. The campaign which is titled “Hygiene First – My New Habit” is an…

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Emmy Kasbit Just Unveiled Its Brilliant Fall/Winter 2020 Campaign

For Fall/Winter 2020 campaign, Emmy Kasbit posited its most personal and symbolic collection yet, with textures, patterns, and pieces that feel decidedly more mind-blowing and clearly referenced. According to the Creative Director of the brand, Emmanuel Okoro, the collection was born out of a place of gratitude Okoro noted that it was a direct gift of appreciation for his…

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Kefilwe Mabote & Sarah Langa Channel High Glamour For Taibo Bacar’s Newest Campaign

South African fashionista BFFs, Sarah Langa and Kefilwe Mabote go glamorous as they stun in the newest fashion campaign, ‘Divine Feminine’ by Angolan designer Taibo Bacar. Captured by Celso Zaqueu, the duo dons various looks including a high neck dress with a celestial-inspired headdress. Accompanying images also show two models posing in similiar head pieces and flowing pieces with a vintage vibe. Sharing the…

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Hilda Dokubo, Rita Dominic And More Stars Lead Campaign Against Senator Elisha Abbo’s AGN Patron Appointment

Nollywood actors and actresses have joined veteran thespian Hilda Dokubo to ignite an online protest against the appointment of Elisha Abbo as Actor’s Guild of Nigeria patron. Hilda Dokubo had taken Instagram earlier to express her displeasure in a video at the appointment of Senator Elisha Abbo while calling out the guild’s president, Emeka Rollas…

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Nigeria’s Uruemu Adejinmi Makes History As The First African Woman Councillor In Ireland’s Longford County

Uruemu Adejinmi, a Nigerian council member in Ireland has just been co-opted onto the Longford county council, making her the first black county councillor in Longford history. According to Longford Africans Network, she already has an “incredible, political track record, and has done great things for the town of Longford” and that they are “excited to…

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Mazelle Studio Unveils Spring/Summer 2020 Campaign Tagged “Irapada”

Nigerian fashion label, Mazelle Studio has debuted its Spring/Summer 2020 collection through a super rad campaign tagged “Irapada.” According to a statement from the brand, the “campaign visualizes the story of redemption; Reincarnation of old to new. Bringing a blend of indigenous, Victorian and modern elements back to life.” Pieces from the stunning collection include a never seen…

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Rihanna Sizzles In Savage X Fenty’s Valentine 2020 Collaboration Campaign

​​It’s January 2 already and there’s still no Rihanna album but instead the superstar has gifted us a sizzling new underwear range just in time for Valentine’s Day. The Barbadian beauty joined forces with designer Adam Selman for her first Savage X Fenty 2020 collection – with Riri herself modelling the new designs. The flaming hot campaign images show the powerhouse…

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