Some of Nigeria’s finest celebrities came together for the launch of *MTV Staying Alive Foundation campaign, Shuga, the globally acclaimed, award-winning TV drama about sex, youth and relationships.
Guests at the launch include CEO Beat FM, Deji Awokoya, Olisa Adibua, Chris Attoh, Gbenro Ajibade, IllBliss, Uti Nwachukwu, Alex Ekubo, Beverly Naya, Oreka Goddis, Tosyn Bucknor, Toke Makinwa, Jumai Shaba among others.
|Abubakar Tafawa, Beverly Naya, Uti Nwachukwu,
|Alex Okosi||Alex Okosi, Colette Otusheso and Biyi Bandele|
|Beverly Naya||Beverly Naya, Ehiz & Shalewa|
|Jumai Shaba||Mairo Mandara, Bill & Melinda Gates Foundation and
Goergia Arnold, Executive Director, MTV
Staying Alive Foundation
|Olisa Adibua||Oreka Goddis and Ekene Mekuenye|
|Toke Makinwa||Tosyn Bucknor and Guest|
MTV Base and MTV Staying Alive Foundation have joined forces with theNigerian government’s National Agency for the Control of AIDS and the Bill & Melinda Gates Foundation to combat a lack of awareness and misinformation about HIV, sexual responsibility and teen pregnancy among Nigerian youth, using the medium of Shuga, MTV’s award winning TV series and multimedia campaign. PEPFAR (The US President’s Emergency Plan for AIDS Relief) has also expressed the intention to join forces with the campaign.
|Alex Okosi and Georgia Arnold||Alex Okosi, Dr. Okey Nwanyanwu, Georgia Arnold,
Emmanuel Ahassan, Ehiz, Mairo Mandera, Biyi Bandele
& Kemi Adesoye
|Alex Okosi, Georgia Arnold, Emmanuel Alhassan,
Mairo Mandera And Dr Okey Nwanyanwu
|Alex Okosi, Georgia Arnold,Emmanuel Alhassan, Mairo
Mandera And Dr Okey Nwanyanwu And Ehiz
|Biyi Bandele, Colette Otusheso & Olisa Adibua||Chris Attoh and Gbenro Ajibade|
|Eku Edewor, Zedeye And Colette Otusheso||Gbenro, Jumai, Chris and Beverly Naya|
|Hojay Izien and Tosyn Bucknor||Kemi Williams & Uyi Akiniyi|
The event which held at the WheatBaker Hotel on Tuesday, June 25, 2013 had top bosses in the entertainment and health sectors like Alex Okosi, Senior Vice President & Managing Director, Viacom International Media Networks (VIMN) Africa, Georgia Arnold, Executive Director, MTV Staying Alive Foundation, Emmanuel Alhassan, Director, Resource Mobilisation for the National Agency for the Control of AIDS (NACA), Mairo Mandara, Nigeria Country Representative, Bill & Melinda Gates Foundation, and Dr Okey Nwanyanwu, CDC Country Director, Nigeria among many others.
|Abdul Mohammed||Georgia Arnold|
|Kehinde Ayeni||Kemi Adesoye|
|Kemi Smallz Owatemi||Mairo Mandera|
|Mary Ochugbua||Nkwori Ejibe|
Alex Okosi, Senior Vice President & Managing Director, VIMN Africa expressed his excitement on the launch of the series in Nigeria, “MTV Base is proud and excited to bring Shuga to Nigeria for the first time. We are delighted that this award-winning series and multimedia campaign will be using its muscle to shine a light on important public health issues affecting youth, and promoting meaningful behaviour change while leveraging Nigerian creativity and talent.”
The series will premiere on MTV Base (DStv Channel 322), Nigerian terrestrial broadcasters and other MTV networks and third party broadcasters around the world from World AIDS Day (1 December 2013).
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