Category Archives: Lookbooks

Taking Us to His Neverland! Check Out Fruche 2021 Collection- IBEJI

For this collection, the Creative Director Frank Aghuno takes us to his Neverland. He discusses growing up as an IBEJI (Twin) in Lagos and being treated like royalty. IBEJI is the name of an Orisha representing a pair of twins in Yoruba land. Nigeria, particularly the southwest, has the world’s highest twinning rate. Check it…

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Edgy! Buzzing Singer Ric Hassani Models Fashion Brand Patrickslim’s Collection Themed “You and I”

Patrickslim in collaboration with Ric Hassani presents the collection themed “You and I”. This collection is a celebration of unhindered love and togetherness. “I want everyone who purchases a piece or more from this collection to experience and relate with these emotions not just through my music but also my fashion.” ~ Ric Hassani. See more photos…

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Simple Yet Memorable! Bold Colours for Menswear Brand Onwuchekwa Latest Collection “What’s In My Name”

  Menswear Brand Onwuchekwa’s latest collection is inspired by the power behind names. According to the design inspiration brief we received, “When a child is born he or she is like a blank canvas and the first stroke of paint is the name they are given. This sets the tone or determines how their journey…

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Footballer Lanre Kehinde & TV Star Uti for Menswear Brand Wole Job ‘Oni-Basket Reloaded’ Collection

Wole Job menswear line has dropped a new collection Oni-Basket Reloaded which is a sequel to their first collection Oni-Basket. Modelled by popular tv star Uti Nwachukwu and footballer Lanre Kehinde, the pieces from the collection features designs inspired by basket weaves created using the richest of floral print and cotton fabrics. This season, Wole…

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Beyonce Taps Gucci Maine, Hailey Bieber & Kaash Paige in “Icy Park” Collection for Ivy Park x Adidas

Have you got your money ready? Beyonce and Adidas are set to release the third collection of the singer’s popular Ivy Park Collection. The Ad campaign features Atlanta rapper, Radric Delantic Davis, better known as Gucci Mane, Singer/songwriter Kaash Paige and model Hailey Bieber. Last night Beyonce posted a teaser photo on her InstaStories while a clip…

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What’s Not to Love About the “Nara Dress” from Fruche’s SS20 Collection, See for Yourself

Ladies, get in here… Nigerian Fashion brand Fruche keeps taking it a notch up. This dress created by the young Creative Director Frank Aghuno has caught our eye, it is from the brand’s latest Spring/Summer 2020 collection and the dress has been dubbed as “Nara”. It features hand-dyed indigo “Adire” print with contrasting ostrich feather…

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Nigerian Womenswear Brand Wannifuga Presents its New Cruise Collection 2021 titled “La Femme” 

Inspired by the longing for something beyond the ordinary, luxury womenswear brand Wannifuga presents its new Cruise Collection 2021 titled La Femme, that seeks to provoke women to find a level of edgy, confidence, and femininity and that is outside the surface of their imagination. With clean cuts and contemporary designs, the pieces allude to…

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Black or Orange? Either Way Ebuka Brings the Heat in these Outfits by Orange Culture

TV personality Ebuka Obi-Uchedu is know for bringing the heat in everything he wears and he does that in this pieces by accomplished Nigeria Fashion Designer Adebayo Oke-Lawal of Orange Culture. Ebuka as he is popularly referred to channels his inner model, something that is natural to him both on and off camera in these…

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Richard Mofe-Damijo Fronts FreshbyDotun’s Latest Collection Tagged “Forever Young”

Nigerian designer Freshbydotun is making a grand entry into the New Year per usual with their first collection for 2021 fronted by iconic actor, Richard Mofe Damijo. The celebrity-approved unisex brand worked with the richest and finest fabrics to create the different designs in the collection, making the pieces ooze of extravagance. Adorned in the elegant and…

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Shop Maju’s 2020 Holiday Edit Delivers All The Shine & Sparkle Needed For This Season

IT Girl favorite brand Shop Maju is back with a brand new holiday collection! The ready-to-wear womenswear online store known for its trendy peies has released their 2020 holiday edit and it’s filled with all the magic and holiday cheer. Joining forces with longtime collaborator, Shop Maju introduces the collection writing, “We teamed up with the amazing @anny_robert and @soigne.ng to bring…

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