Celebrity stylist Veronica Ebie-Odeka has become a household name in just two years working in the Nigeria Fashion industry. The international stylist, born and raised in Houston Texas, USA has a portfolio that spans 10 years in high fashion print, commercial and runway modelling.
The wife and mother of two boys horned her skills in fashion styling with her outfit ‘Vane-Style’ and is now one of Nigeria’s most celebrated stylists and go-to person for the creation of signature style, personal shopping, wardrobe consultations, makeovers, personal and luxury shopping, styling for fashion shows, wardrobe detox and rebuilding, wedding style consultations, designer brand consultation as well as corporate etiquette and grooming seminars.
Veronica boasts of a clientele list envious to many, she’s worked with socialites and celebrities in Nigeria including Artistes Tiwa Savage, Davido and Waje,TV Presenters Adora Oleh and Dolapo Oni, OAP Toolz and Model Manager Elohor Aisien.
The list doesn’t stop there as she has also styled well-known international celebrities such as American Glamour Model and Actress, Carmen Electra, Award winning Singer Alicia Keys and former member of Destiny’s Child, Farrah Franklin.
She also worked on big projects including Nigerian Idols seasons 1 and 2, Project Fame, Elite Model look Nigeria 2011 and 2012, Martini Male Model Search 2011, GTBank Commercials, MTN Lagos Fashion & Design Week 2011 and Arise Magazine Fashion Week 2011 and 2012.
Veronica has aslo styled front covers and editorial spreads for magazines including Genevieve, Vanguard Allure, Bite, Red Sheet and Thisday Style. Recently she was featured on GTBank’s famous Ndani TV where she was seen dishing out tips on top fashion looks.
Veronica sits down with OnoBello.com and tells us the nitty gritty involved in fashion styling. For all you budding stylists out there, there are so many things you can learn from this Style guru.
OB: Tell us about your ten year background in high fashion runway modeling?
VO: I started modeling when I was 17 in Texas and moved to Los Angeles to continue. I started in Runway/Print and walked in shows for several designers including Betsy Johnson, Armani and Donna Karen.
OB: Why quit modeling and go into styling?
VO: After doing the same thing for so many years it felt right to venture into another natural component of fashion. I was also getting married and wanted a more stable lifestyle as opposed to modeling.
OB: Give us some background into your international styling jobs before you returned to Nigeria.
VO: Earlier on in my styling career, I assisted a very good friend of mine Cassandra Walker style Carmen Electra and Alicia Keys for Awards and also I am friends with Farrah Franklin former member of Destiny’s child and styled her for several events as well as Basketball Athletes in Los-Angeles.
OB: You were born and raised in Houston Texas, USA, did that play a part in your choice of career path?
VO: Yes being born and raised in the states helped mould my path because I was always getting asked by friends to help select items to wear, putting together fashion shows and working in retail during my summer holidays.
OB: Tell us about your career as a fashion stylist, what other things in fashion are you involved in?
VO: My Styling Outfit Vane-Style offers a variety of fashion services such as personal shopping whereby I consult with clients and aide in purchasing luxury pieces for them. Another service I offer is wardrobe building where by I detox(get rid of old or unworn clothing) and assist in rebuilding their wardrobes and creating space. I’ve worked with brides from inception of their wedding planning to the end and held seminar classes on etiquette and style for corporations.
OB: What are the important things to look out for in other to get great results?
VO: For every client the most important thing for me is listening to their needs and sculpting a proper fit. because it’s about what they want not about what I necessarily want for them.
OB: Runway, photoshoot or red carpet, which do you think you are strongest at?
VO: Hmmm! That’s a good question. When it comes to red-carpet its more of a personal relationship at work because the client is showing their own love of both our efforts on display. I love working on fashion shows because being an organized leader runs in my blood and I work very well under pressure, plus multi-tasking is something I do daily, however photoshoots whereby I am involved from inception are my greatest rewards.
OB: Where do you see yourself in the next five years?
VO: Aiding the Nigerian Fashion Industry and moulding the younger generation of stylists in the proper arena.
OB: Any tips on how to break into fashion styling in Nigeria?
VO: Intern is key to any industry and being able to succeed, so I would say to be in this industry its best to research your career path and contact the main people and intern as much as possible.
OB: Has it been worth your while working in fashion? Is it a sustainable business in this part of the world?
VO: At first I was nervous moving back not sure if our country was ready for it but to God be the glory its been very rewarding for me and I am thankful. Many people think with a stylist your saying they have no style, however that’s not the case at all. Basically a stylist is on hand to be an extra set of eyes and help cultivate or structure/tweek your own individual style.
OB: What do you think about the Nigerian Fashion Industry?
VO: I believe the industry is very young and there is a lot of room for us to make it stronger. I feel it could be developed into a much more structured field if a lot of us actually co-operated and supported one another.
OB: Who are your favourite Nigerian designers?
VO: Tsemaye, Bridget, Maki , Jewel by Lisa, Iconic Invanity, Phunkafrique, Re-bahia, Vonne and so many more because as a stylist it’s not about having a favorite its more about having a favorite style.
OB: List 5 FAB things about being Nigerian.
VO: Culture,Food,Fashion, Music and Night Life.
OB: Where do you go to and what do you look at for inspiration?
VO: I’m inspired by my life surroundings, my travels, magazines editorials, and a lot of times designer collections.
OB: Most fun thing ever done?
VO: That would have to be traveling with a plane full of friends/celebs to Morocco for Diddy’s birthday
OB: Most fun place to go to?
VO: For me it would have to be Las-Vegas because there is so much to do within any 24hour period.
OB: How do you relax?
VO: Funny enough working out relaxes me, I plan my day and ahead or reflect on it, depending on when I get to the gym and when I can’t get to the gym I meditate with a book.
OB: Best place to shop and why?
VO: Soho in New York because there are always eclectic pieces to build any wardrobe
OB: How are you able to find a balance; always looking good as well as combine your career, a husband and two kids?
VO: I’ve been a natural born multi-tasker and my husband is very understanding of my career, however I spend a lot of time with my family on weekends and in the mornings before we all head out for the day.
For more of Veronica’s work visit: www.veronicaebiestylist.blogspot.com
Show Room Office: 71 Raymond Njoku Street, Ikoyi.
Mobile: 07034751038, 08086812059
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