Casual Chic & Understated Luxury: Sunny Rose Presents SS12 Lookbook ‘Birds Eye’

Sunny Rose (SR) is a fashion label that makes handmade jewelry and handbags and a female ready-to-wear lines. The label’s accessory line makes use of leather, exotic skins and semi precious stones while the ready-to-wear line can be best described as sophisticated luxury and makes use of crystals and semi precious stones that add to the glamorous appeal of the choice of fabrics.

SR was inspired by Maureen Okogwu-Ikokwu (Creative Director of the label) travels around the globe, SR uses the first names of both her parents – Sunny and Rose. SR is available in high-end boutiques around the world and has been a favourite of the international press including vogue, Elle, Harpers Bazaar and Style.

According to Maureen her SR spring/summer 2012 collection was inspired by the birds eye, the sensual yet glacial glare of the falcon while asking the question “what are the classic elements of a woman’s wardrobe?” Maureen tries to answer the question by working with fabrics and silhouettes – hand woven embellishments that recreate the harmonious tunes of the swish of birds wings, making the collection truly SR.

The look for this collectionis casual chic, as well as understated luxury. The key themes are casual, cocktail and evening wear and the colour palette is salmon, taupe, fern, mocha, teal, eggshell, smoke, and mustard. Maureen has made use of fluid easy fabric in the collection, such as linen, cotton, silk, chiffon and Ankara. The only strong elements were the leather and snakeskin cut-outs. For shapes she went with hour glass shapes for cocktail and evening and floaty knee length baby doll dresses and pencil skirts and short sleeve trench coat dresses for day.

Click to read our previous interview with Maureen, ‘Designer Focus- Maureen Okogwu Ikem Of Fashion Label Sunny Rose


For us here, SR is amazing, there’s definitely a piece and accessory; shoes and handbag for every woman as the collection is versatile for any fashionable woman of today.



For more information on SR, visit:




Temple Muse 

No 21 Amodu Tijani Street,

Off Sanusi Fafunwa Street

Victoria Island, Lagos




Martktgasse 51

CH-3001 Bern



Poststrasse 5-7

CH-8001 Zurich



Freie strasse 84

CH-4051 Basel




Grand passage

Rue general Allard

83990 St-Tropez



Couture Lab

37 Davis street





Mall of the Emirates

520 Sheikh Zayed road, Dubai




Photoshoot Credits

Photography: Moussa Moussa

Creative Director: Odun Ogunbiyi

Stylist: Tayo Shonekan

Models: Marvis& Shalom @ Beth Model Management

Hair: Racheal@ Blush Beauty

Makeup: Seun @ Blush Beauty



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